The Sydney dojo for a global brand.
Jin Sei Ryu Karate.

One Minute Cinema developed and produced the campaign.

With dojos in mutiple countries, Jin Sei Ryu needed to launch their Sydney brand.
We suggested a marketing video that could be used on social platforms would be a good start.

One Minute Cinema developed a script and storyboard in consultation with the owners.
Jin Sei Ryu not only train in their dojo, but in local parks, at beaches and local landmarks.

– A beach shoot with talent including drone footage.
– Script and campaign voiceover.
– A studio shoot with dramatic lighting.
– Dojo footage and outdoor training capturing a range of ages and energy.
– Recut as 30 second TV commercial SBS OnDemand.

Once the shoot was complete the edited video was added to a new web landing page.
On Demand streaming services and catchup TV meant we could  book 3 months of targeted
TV advertising for a very reasonable rate.

This tied into social campaigns on Facebook and Instagram with #sydneydojo gaining traction.

This campaign, with a staged 3 month rollout TV, website landing page,
facebook and Insta was produced for approximately $25,000.

The Sydney dojo for a global brand.

One Minute Cinema developed and produced the campaign.

Script and storyboard developed in consultation with the owners.

Jin Sei Ryu not only train in their dojo, but in local parks, at beaches and local landmarks.

– Beach shoot with drone footage
– Script and campaign voiceover
– Studio shoot with lighting
– Dojo footage
– Outdoor training
– 30 second TV commercial
– SBS OnDemand

The edited video was added to a new web landing page.

3 months of targeted TV advertising for a very reasonable rate.

Facebook and Instagram with #sydneydojo gaining traction.

A staged 3 month rollout TV, website landing page,
facebook and Insta was produced for approximately $25,000.

Don’t take our word for it.
Read Jin Sei Ryu Karate’s review.

One Minute Cinema came up with the concept and made their
vision come alive with a great storyboard and beautiful shots.
They then helped promote our business and brand on social media.
As a result of their work, we increased our exposure and visibility.
Most importantly, we ended up with a higher number of enquiries,
appointments for trial classes, and new student registrations.
Ino Maquirang, Founder, Jin Sei Ryu, Sydney

One Minute Cinema.
Video Production, TVC,
Digital Marketing, Creative & Strategy.

Because you don’t get a second chance
to make a first impression.

One Minute Cinema.
Our studio.

82 Mary Ann St,
Ultimo Sydney, NSW 2007
ph 0419 225 348
studio@oneminutecinema.com.au